Wizards to reprint the original D&D white box

It seems Wizards of the Coast have found a new cash cow/flow in reprinting previous edition materials. 2012 saw the reprint of 1st edition Player's Handbook, 1st edition Dungeon Master's Guide, 1st edition Monster Manual, 3.5 edition premium Player's Handbook, 3.5 edition premium Dungeon Master's Guide, 3.5 edition premium Monster Manual, and the Dungeon boardgame.

2013 started off with the release of chunks of the TSR catalogue in pdf format at Dndclassics.com. In addition to this the Wotc release schedule shows future reprints of 1st editon Unearthed Arcana, the S-series Dungeons of Dread, the 3.5 edition premium Spell Compendium, the 2nd edition premium Dungeon Master's Guide, the 2nd edition premium Player's Handbook, the 2nd edition premium Monstrous Manual, and the reprint of the A-series Against the Slavelords.

Added to all this, for release by the end of this year, is the reprint of the Original D&D white box. This reprint will feature the 3 booklets found in the original box, Men & Magic, Monsters & Treasure, and Underworld & Wilderness adventures. In addition to the original booklets, the box will also feature dice and a reprint of the four supplements Greyhawk, Blackmoor, Eldritch Wizardry, and Gods, Demi-Gods & Heroes. The whole package comes in what seems to be a fancy box with an equally fancy retail price of $150.